EvokeMVMT

Elle Pirie had built a loyal following through her in-person Pilates classes. Her signature method—focused on connection, empowerment, and intentional movement—couldn't be replicated by generic fitness apps.

She needed a platform that felt as premium as her studio experience. Something her students would want to use, not just tolerate. The goal wasn't "online classes"—it was bringing the EvokeMVMT experience to anyone, anywhere.

We built a Next.js 15 application with Vimeo integration for smooth, buffer-free playback—even on slower connections. The video library lets students filter by exactly what they're looking for: class type (mat work, reformer), equipment needed (ball, box, dumbbells), duration, and focus area.

Stripe handles subscriptions with automatic billing and easy plan management. The admin dashboard gives Elle full control over her content—uploading new classes, managing categories, and tracking engagement.

A streaming platform that reflects the quality of Elle's instruction. The warm, focused design mirrors the calm of a great Pilates session. Students can find exactly the class they need in seconds.

The subscription model provides predictable revenue, and the admin tools mean Elle can manage her entire content library without developer help.